JSON-LD
JSON-LD is a method of implementing structured data using JavaScript Object Notation, making it easy for machines to parse.
Definition
JSON-LD (JavaScript Object Notation for Linked Data) is the preferred format for implementing structured data on websites. It uses a simple JSON format embedded in script tags, making it easy to add without modifying HTML structure. Google and AI systems can easily parse JSON-LD to understand content semantics.
Why It Matters
JSON-LD makes your content's meaning explicit and machine-readable. AI systems can use this structured information to understand and cite your content more accurately.
How to Test with TestMyGEO
TestMyGEO validates your JSON-LD implementation and suggests improvements for better AI comprehension.
Best Practices
- Use JSON-LD over microdata or RDFa
- Place in document head or body
- Include all required schema properties
- Test with Google Rich Results Test
- Keep JSON-LD synchronized with content
Common Mistakes to Avoid
- Syntax errors in JSON-LD
- Missing required properties
- Inconsistent data between markup and content
- Not validating implementation
Frequently Asked Questions
What Schema types should I use?
Use Article for blog posts, FAQPage for FAQs, HowTo for tutorials, Organization for your company, and Person for author pages.